Building ideas
from zero to scale.

Vervia is a venture studio that builds and operates purposeful, category-creating products for overlooked markets.

Founded by Anne Kasitaza, an experienced builder and operator who turns early ideas into durable companies.

Selected Ventures

B2CPersonal health · Private trackingIn development

Adage

Adage is a longitudinal awareness platform for women’s bodies as they change, starting with the most self-observable signal: skin.

PrivateVisualLongitudinal
Ask about Adage
Adage logo centered over a soft watercolor landscape
B2CWellness · Movement & longevityIn development

Wellform

Wellform builds products, protocols, courses, and research for a category that has been understudied and under-resourced: women’s health and wellness for women 30+.

Functional HealthMovement
Ask about Wellform
Wellform fuchsia logo A living practice
B2BFitness · Instructor toolsIn development

CueSet

CueSet treats teaching as the relationship experience it is—a living library where instructors keep every routine and cue alongside the client notes that turn a good class into a lasting one.

PlanTeachRetain
Ask about CueSet
CueSet app icon
Build the routine once, then stop rewriting it on an index card.
B2CProductivity · Voice organizationIn development

Voclair

Voclair turns the way you already talk into the structure you actually need—speak naturally, get organized tasks, ideas, and notes on your iPhone.

VoiceStructureClarity
Ask about Voclair
Voclair voice recording and organization app screens
B2BHealthcare · Billing operationsUnannounced · In development

Healthcare operations

Building a better way to reconcile cases and billing for specialized healthcare professionals. The venture will be named publicly when its launch partners are live.

Case loggingReconciliationBilling clarity
Ask about the venture

Operationalize and commercialize success from the ground up.

Every Vervia venture—and every advisory engagement—runs on the same three moves.

01

Start with the right customer

Before anything is built or sold, establish who the product is genuinely for, what they already do instead, and what would make them change. Most stalled launches are a targeting problem wearing a product costume.

02

Build the go-to-market foundation

Positioning, pricing, business model, and the first repeatable sales motion—designed together rather than bolted on. The goal is a path to revenue that someone other than the founder can walk.

03

Turn success into an operating system

Convert what worked once into planning cadence, clear ownership, forecasting, and accountability—so growth stops depending on heroics and starts compounding.

Anne Kasitaza

Anne Kasitaza is the founder of Vervia, under which she is building several products and platforms across women’s health, integrative wellness, and healthcare A.I. operations. Her path to founding it ran through seventeen years of turning early-stage ideas—in both technology and social-impact work—into functioning organizations with real users.

She joined Viz.ai in 2016 as the 2nd employee and its first business hire, and over five years helped the company commercialize the first FDA De Novo-cleared AI stroke triage software while building its sales, operations, finance, and recruiting functions from scratch. She later led Viz.ai’s distribution partnership with Medtronic Neurovascular and was named to the inaugural GV (Google Ventures) Impact List in 2020.

Before that she worked in New York on educational access and immigration. She currently advises early-stage startups on commercialization and operating strategy and evaluates companies for venture capitalists. She holds an MBA from Stanford Graduate School of Business and a BA in History and Geography from Dartmouth College.

  • Viz.ai · employee #2, 1st FDA De Novo-cleared AI stroke triage software
  • GV Impact List, inaugural class · 2020
  • Stanford GSB MBA · Dartmouth BA

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